#followme { top: -32px; } a.dock-item { position: relative; float: left; margin-right: 10px; } .dock-item span { display: block; }
Skip to main content

marketing

Marketing is what you do...

Submitted by charliehiphop on Thu, 2009-05-28 12:45

...when your product sucks.

All money is made in sales.

What's the difference between marketing and sales, anyway?

PoopKleen Marketing
A lot of people in crappy sales jobs call themselves "marketers," and a lot of people employed in marketing pride themselves on high unit sales when those sales had little to do with their efforts. The difference between sales and marketing could not be more stark. Read it all

Protect your personal brand

Submitted by charliehiphop on Mon, 2009-04-20 14:47

A tarnished brand can destroy your business!

A tarnished name can destroy your life!

UK Royal Coat of ArmsWhen you think about it, branding really hasn't changed much since its genesis hundreds (and probably thousands) of years ago. Why are we constantly deluged with brand images at great cost to advertisers? Brands are valuable because they build loyalty. Whether or not it's true, an effective brand essentially projects two messages about your product or service: 1) Quality and 2) Authenticity.

It takes a long time to build up your brand, but once your brand is tarnished, it's darn hard to re-establish it. That's why protecting your brand is so important. It has always been important, even a matter of life and death. Read it all

Words that Sell Lead to Marketing Success

Submitted by charliehiphop on Mon, 2008-06-30 16:07

Sexy breakthrough eliminates fat, puts money in your pocket!

Make money with words that sellDo you believe in magic pills or other quick fixes? No? Join the club. Even so, the Great American Medicine Show continues its long and hugely successful run. Viva Viagra.

Some of these things do actually seem to work. Just as the old snake-oil salesman's cocaine-opium-whisky concoction could "Cure what ails ya'!" (in a way) so does Viagra unjam the firing mechanism in the aging man's shotgun.

But at what cost? Seriously -- how much? When my libido goes the way of uncle Guido's, I'll have to budget for it. Read it all